Choosing the right Business Central connector: Tinx vs. Microsoft for Shopify integration

2 April 2025

Table of Content

In the rapidly evolving world of e-commerce, seamless integration between platforms is crucial for businesses aiming to optimize their operations and enhance customer experiences. Shopify, a leading e-commerce platform, offers various connectors to streamline these integrations. Among the most notable are the Tinx Shopify Connector and the Microsoft Shopify Connector.

This blog post delves into a comprehensive comparison of these two powerful tools, examining their features, benefits, and potential drawbacks. Whether you’re a business owner looking to enhance your Shopify store’s functionality or an IT professional seeking the best integration solution, this comparison will provide valuable insights to help you make an informed decision. Join us as we explore the strengths and unique offerings of the Tinx and Microsoft Shopify Connectors, and discover which one aligns best with your e-commerce goals.

We have listed all differences between the Tinx Shopify Connector and the Microsoft Shopify Connector for Business Central.

Which is best for your Shopify store?

Features Tinx  Microsoft  Notes about the Microsoft Shopify Connector
Product in Business Central to Shopify webshop
Basic product information (like: SKU, name, price, tags) ✔ ✔
Product inventory update ✔ ✔
Product category/collection ✔ ✘ BC attributes and category data are only put in the description of the product when sent to Shopify
Product attribute/tags ✔ ✔
Product short/long description ✔ ✔
Product image ✔ ✔
Configurable product ✔ ✔
Custom price field mapping ✔ ✘ Can only be used with standard BC price list or item unit price
Custom stock field mapping/formula ✔ ✘ Can only be used with standard BC inventory field combined with location filtering, no specific calculation is possible like: Inventory minus Outstanding Sales Qty.
Bulk synchronisation items (BC to Shopify webshop) ✔ ✔
Download in bulk items (Shopify webshop to BC) ✔ ✔
Multiple Shopify stores managed in one Business Central company
Product name translation ✔ ✔
Short/long description translation ✔ ✔
Attribute translation ✔ ✘ Only uses the default attribute language translations from Business Central item page
Category translation ✔ ✘ Only uses the default category language translations from Business Central item page
Price per store ✔ ✔
Currency per store ✔ ✔
ERP product select per store ✔ ✔
ERP customer select per store ✔ ✔
Webshop order synchronisation, filter on store ✔ ✔
Multiple Business Central databases or companies
Connect multiple BC databases to one Shopify webshop ✔ ✔
Connect multiple BC databases to multiple Shopify webshops ✔ ✔
Connect multiple BC companies to one Shopify webshop ✔ ✔
Connect multiple BC companies to multiple Shopify webshops ✔ ✔
Customer in Business Central to Shopify webshop
Synchronise  in bulk customers ✔ ✔
Customer (creation) ✔ ✔
Customer (update) ✔ ✔
Customer addresses ✔ ✔
Customer meta fields ✔ ✘ Microsoft doesn’t support metafields for customers
Send contact in Business Central to Shopify as customer ✔ ✘ Microsoft only supports the customer entity in Business Central, no support for the contact entity (table Contact)
Import Shopify customer in Business Central
Bulk synchronisation customers ✔ ✔
Customer (creation) ✔ ✔ Note: MS doesn’t support setting default dimension values based on certain criteria
Customer (update) ✔ ✔
Customer addresses ✔ ✔
Customer attributes (meta fields) ✔ ✘ No meta fields support
Webshop customer as ERP contact ✔ ✘ Only supports the customer entity, no support for contact entity
Import Shopify webshop order in Business Central
Download multiple orders at once ✔ ✔
Create the webshop order as an order in Business Central ✔ ✔
Create the webshop order as a quote in Business Central ✔ ✘ Microsoft doesn’t offer support for the creation of quotes in Business Central
Guest order creation ✔ ✔
Automate order posting ✔ ✘ Not able to automatically process/post BC sales orders
Send order updates in Business Central to Shopify
Update the order status ✔ ✘ Microsoft is not able to send specific order status updates to Shopify. ‘Finishing’ an order is the only status update.
Complete/finish order ✔ ✔
Add single shipment to order ✔ ✔
Add multiple (partial) shipments to order ✔ ✔
Add tracking information to shipment ✔ ✔ It is only possible with the default Package Tracking No in table Sales shipment, no option to set a custom field in another table
Returns
Bulk synchronisation Returns ✔
Return Order creation ✔ ✔ MS support only one way of the return creation, not possible to apply different logic for multiple flows.
Tailor made integration
Custom number series ✔ ✘ Can only be used with predefined number series or Shopify number series
Custom fields ✔ ✘ All field mappings are predefined
Custom tables ✔ ✘ All table mappings are predefined
Custom filters ✔ ✘ No support for filters
Custom dependencies ✔ ✘ No support for dependencies
Custom stock calculation ✔ ✘ No custom stock calculation possible
E-commerce optimized PIM management ✔ ✘ Can only be used with BC product information which is not optimized for e-commerce
Multiple product images ✔ ✔
Support for third-party apps in Business Central
Pebblestone ✔ ✘ Only supports default BC
LS Retail ✔ ✘ Only supports default BC
It Suits Fashion ✔ ✘ Only supports default BC
DX Steel ✔ ✘ Only supports default BC
Aptean beverage ✔ ✘ Only supports default BC
Aptean Food ✔ ✘ Only supports default BC
Support for legacy Microsoft Dynamics NAV versions
Microsoft Dynamics NAV 2016 ✔ ✘ Microsoft only supports Business Central cloud (SaaS)
Microsoft Dynamics NAV 2017 ✔ ✘ Microsoft only supports Business Central cloud (SaaS)
Microsoft Dynamics NAV 2018 ✔ ✘ Microsoft only supports Business Central cloud (SaaS)
Microsoft Dynamics 365 Business Central On Premise ✔ ✘ Microsoft only supports Business Central cloud (SaaS)
Microsoft Dynamics 365 Business Central Cloud ✔ ✔

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