From competitor to partner: Announcement of collaboration between idyn and Tinx

Dussen/Ede, April 26, 2023,

Great news for Business Central VARs and customers worldwide! Leading ISVs Tinx and idyn are now collaborating to bring state-of-the-art e-commerce solutions to the market, connecting BC with Magento, WooCommerce, Shopware, ChannelEngine, and many other platforms.

Both companies have been direct competitors in the field of e-commerce solutions for Microsoft Dynamics 365 Business Central for many years.

Through this alliance, the solutions will now be more accessible to both our mutual partner networks and end-users. We are eager to demonstrate how we can integrate your customers’ e-commerce flows into Business Central. The synergy between both companies will be valuable to mutual partners and customers.

idyn will offer Tinx solutions to existing and new customers. Tinx will recommend and advise idyn products to their “installed base” and new customers.

Matthijs Meeuwsen, Manager Operations at idyn:

“By partnering with Tinx, idyn collaborates with the leading global e-commerce and marketplace integrator. Not only to integrate Magento into Business Central but also to fully integrate WooCommerce, ChannelEngine, & Shopware directly into Business Central, among others. With this collaboration, idyn and Tinx work together to bring the best of connectivity to the world of Business Central.”

Erica Hoekerd, CEO at Tinx:

“We are excited to enter into a partnership with idyn. Together, we can provide our customers with the best solutions. We look forward to the benefits this collaboration will bring to customers and to the continued growth and success of idyn and Tinx!”

About idyn

idyn is een Microsoft Independent Software Vendor (ISV) en een systeemintegrator voor Microsoft Dynamics NAV/BC. Als ISV voor Microsoft Dynamics werkt idyn samen met meer dan 250 partners wereldwijd om onze technologische focus te behouden. Deze partners gebruiken onze Microsoft Dynamics NAV/BC add-ons. En ze verkopen ze aan eindgebruikers in de MKB- en Enterprise-markt. Wij geloven sterk in deze aanpak. Onze partners zijn onze ogen en oren, onze radar om de behoeften van eindgebruikers te scannen. We vertalen deze behoeften naar innovaties op het gebied van bedrijfsproductiviteit en sturen deze door naar onze partners. Dit voortdurende wederzijdse proces kronkelt omhoog. Het leidt tot betere, slimmere en gemakkelijker te gebruiken add-ons en oplossingen. Business Apps – Microsoft AppSource.

About Tinx

Tinx is a global Microsoft ISV with a focus on providing integrated e-commerce, POS, and marketplace solutions for Microsoft Dynamics 365 Business Central. We have a cloud-first strategy to offer our partners and customers the best possible software solution that is scalable for the future. We assist our customers in making the move to e-commerce and support them in their digital transformation. All Tinx solutions are available on Microsoft AppSource.

Moe information

idyn:, or contact Nicolas Lambrechts, Global Account & Partner Manager, at
Tinx: Contact Bob van der Lelie, Sr. Sales Executive, at